The Marketing of a President:
Zephyr Teachout sits at her computer in a dimly lit nook of the Dean for America headquarters in South Burlington, VT, and dreams of the real world. "I'm obsessed with offline,'' says the director of Internet organizing for the Howard Dean presidential campaign. Teachout is a key architect of one of the most effective marketing efforts in the history of national politics, and the most sophisticated online campaign to date. Using a variety of Internet tools, from the electronic journals known as weblogs to social networking sites, the Dean campaign has propelled the Vermont doctor from near-anonymity to the front of the Democratic pack aiming to replace George W. Bush as chief executive of the United States.

«Web Hosting cont'd | Main | Hackers Live by Own Code»

Slightly acerbic and eccentric dog walker who masquerades as a web developer and occasional CTO.

Spent five years running the technology side of the circus known as www.ibm.com.

More about me here.

Archives

Get updates via email

Enter your email address:

Delivered by FeedBurner